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What companies need SEO the most?

Search engine optimisation (SEO) is a critical part of any company’s digital marketing strategy. SEO helps companies achieve better search engine result rankings, conversion rates, as well as traffic. It is a crucial way for a company to maintain relevance and competitiveness in their industry in the long term and build a trustworthy brand.

April 27, 2022

How do you know if your website is outdated?

Just like smartphones and tablets, a website can become obsolete. With how front-facing website designs are, it is more important than ever to make certain that your site is up-to-date. An outdated website plans seeds of doubt in visitors to your site. Visitors may wonder if they can rely on the company. Some might even worry if the company still remains in business. 

April 8, 2022

Why do construction companies need SEO?

An effective search engine optimisation (SEO) strategy is critical for a construction company’s success. Around 75% of internet users don’t scroll past the first page of results. Failing to optimise for search engines can be highly damaging for your company. On the other hand, successfully breaking into the top five ranks of a high-converting keyword can make your company’s revenue soar.

April 6, 2022

Mensa Marketing - 3 tips to quickly generate leads

Lead generation is a critical part of any company’s marketing strategy. Its purpose is to attract prospects to your business, with the end goal being conversion or revenue. ‍Here are 3 ways to quickly generate leads. 

April 1, 2022

What is intelligent digital marketing? 

There is a vast array of digital marketing agencies and services nowadays. Many businesses and business owners have pivoted towards digital marketing to facilitate the growing consumer trend to search and purchase online. Generally speaking, business owners should not have the time to focus on their digital marketing which means finding the right digital marketing agency, consultant or partner is an integral and critical component for success online. ‍

March 30, 2022

5 ways to start SEO

Search engine optimisation (SEO) is an integral part of any web content. Content that performs well in SEO receives more web traffic, therefore bringing about more leads and sales. Without effective SEO, it becomes all too easy for a brand to be dismissed or even utterly lost in the depths of search engine result pages (SERPs).

March 24, 2022